I think for those who love fashion, the hunt for the perfect wedding gown can actually be very frustrating and discouraging after navigating collections after collections of more of the same heavily beaded and lace-covered dresses. I realized this while I was searching for my own wedding gown back in 2015. So then when I was ready to take the plunge, I left Celine and started my own bridal boutique to bring an experience that delves far beyond the expected.  

For me, wedding is the ultimate fashion moment and I think most style-savvy brides, like myself, will go to any length to make a fashion statement down the aisle. So with the LOFT (The Lab of Fairy Tales), it is really about creating fairy tales - from tapping into your fashion personality, finding the dress of your dreams, to curating a flawless series of pieces for all the occasions surrounding the big day and beyond, we want to empower you with everything you need to create your very own fashion fairy tale, that memorable fashion moment, down the aisle.

Edit down your entourage to one to two family members or friends when it comes to avoiding confusion in the wedding shopping process. Stop asking everyone you know, just met, or are soon to be related to for an opinion. Stop playing devil's advocate. Trust your gut.

There has been a boom on our end of minimalist gowns that are maximialist in design. Dresses that focus on dramatic details, draping, structure, interesting necklines and silhouettes, but that are less focused on beading, lace, and embroideries. Minimalist looks aren't necessarily that simple. Not everybody has the design talent to pull off simplicity. It's a talent in and of itself to create a perfectly tailored, chic, minimalistic gown. More importantly, don’t blindly follow a trend; look for gowns that can translate your personal style down the aisle and withstand the test of time.